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Stay up to date with the latest news in the mobile gaming industry by subscribing to our newsletter. We have curated the top stories you need to know from the past week to keep you informed and ready for the week ahead.
1) Super Smash Bros. creator cautions against relying too heavily on market research
In a recent video, the creator of Super Smash Bros. Masahiro Sakurai shared insights on game design and industry trends. He advised developers to take market research with a “grain of salt” and not to get too focused on it when coming up with new game ideas.
2) Wuthering Waves Surpasses $100 Million in Revenue
Kuro Games’ Wuthering Waves has exceeded $100 million in gross revenue worldwide in under two months. Japan, China, South Korea, and the US are the top revenue-generating countries for the game.
3) Zenless Zone Zero Hits $50 Million in Just 11 Days
HoYoverse’s Zenless Zone Zero has reached $52 million in player spending in just 11 days since its release, with China and Japan being the top contributing countries.
4) Ark: Ultimate Survivor Edition Coming to Mobile
Studio Wildcard will be releasing Ark: Ultimate Survivor Edition on mobile later this year. The original Ark: Survival Evolved game has already accumulated nearly $50 million in gross revenue.
5) Global Advertising Revenue to Reach $1 Trillion by 2026
According to a report by PwC, global advertising revenue is projected to hit $1 trillion by 2026, comprising 55% of total entertainment and media revenue. In the gaming industry, advertising revenue is on the rise, coming in second after app-based social and casino games revenue.
