Tech giants are under increased scrutiny and facing new laws aimed at regulating their operations. A lobbying frenzy with exaggerated claims is currently in progress. To cut through the noise, we provide a straightforward glossary of Big Tech’s common defenses…
Companies like Amazon, Apple, Google, Meta, Microsoft, and TikTok are being closely monitored by lawmakers and regulators worldwide. Lobbyists are working hard to portray their profit-driven activities as competitive and beneficial, while trying to adapt existing operations to new laws like the EU’s Digital Markets Act to minimize commercial impact.
Their objective is to avoid enforcement actions that could potentially force these tech giants to dismantle the structures allowing them to generate revenue, collect data, and monopolize user attention.
The possibility of these powerful tech empires being broken up is a looming threat.
Behind the scenes, public relations efforts by these tech companies aim to present their actions as altruistic and beyond reproach. However, their manipulative tactics are becoming more transparent, especially in response to heightened regulatory scrutiny.
One clear trend is the shift towards compliance with new market competition laws, often preceded by statements about facing intense competition and embracing a free market economy.
In the midst of this narrative, the real risk of regulatory action against Big Tech is becoming increasingly tangible.
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“our platform is essential for small businesses to reach consumers”
Translation: We control the gateways to consumer reach.
