Andy Boxall / Digital Trends
Samsung recently unveiled its latest product lineup at the July Galaxy Unpacked event. Alongside new foldable phones and smartwatches, one of the most exciting devices is the Samsung Galaxy Ring. The Galaxy Ring is Samsung’s smallest device yet, measuring just 2.6mm thick and weighing as little as 2.3 grams.
Despite its small size, the Galaxy Ring is a game-changer. It marks the first time a smartphone maker has ventured into the smart ring category. While the segment has been dominated by the Oura Ring, with other names like RingConn Smart Ring and Ultrahuman Ring Air entering the market, Samsung’s entry is significant.
The big question now is, when will Apple step into the smart ring arena?
It’s the perfect opportunity for Apple
One of the drawbacks of the Galaxy Ring is its lack of compatibility with the iPhone. While Android users can seamlessly use the Galaxy Ring, iPhone users are left out. Certain features require a Samsung phone, creating a somewhat closed ecosystem similar to Apple’s approach.
Apple Watch functions only with an iPhone, showcasing Apple’s ecosystem-centric strategy. Similarly, Samsung products like the Galaxy Watch and Galaxy Buds have limited functionality with iPhones. With Samsung entering the smart ring market, Apple has a prime opportunity to follow suit.
Why an Apple Ring makes sense
Apple, a dominant player in health and wearables with the Apple Watch, could benefit from introducing an Apple Ring. While smartwatches are popular, not everyone prefers wearing them due to their tech-centric look. A smart ring that doubles as jewelry offers a discreet alternative.
Smart rings, like the concept design featuring an OLED display for weather and workout data, are less intrusive than watches. Apple could leverage its expertise in health tracking and design to create a compelling smart ring for users.
With the Galaxy Ring setting a new trend, the pressure is on Apple to innovate in the smart ring space.
The ball is in Apple’s court
While Apple may not always be the first mover in new product categories, its ability to innovate and refine existing concepts is well-known. With the Galaxy Ring highlighting the potential of smart rings, Apple has an opportunity to lead in this space.
As Samsung paves the way with the Galaxy Ring, Apple’s next move in introducing a smart ring will be closely watched. The competition between these tech giants could drive further innovation and choice for consumers.
