Witness Quinn “Quinn” Callahan in a magician’s tailcoat for a circus-themed video at TI13 – an event like no other.
The circus theme at The International 2024 (TI13) is a refreshing change from previous years, with Dota 2 teams fully embracing the whimsical and comedic atmosphere. While last year’s theme was elegant, this year’s circus theme adds a sense of joy and fun to the tournament.
The Vibrant Circus Theme at TI13
Initially, TI13’s trailer didn’t hint at the circus theme, but now, with teams fully embracing it, the dimly-lit circus lights and quirky performances make perfect sense. The recent release of The Ringmaster likely influenced this choice.
Teams took advantage of the theme to create engaging social media content. Gaimin Gladiators’ “Gaimin Gladiators Dota Circus” video was a fun player showcase with playful representations and puns. Team Liquid’s “Welcome to the Show” video captured the essence of the Dota 2 Shopkeeper’s iconic voice. HEROIC’s video interviewing a donkey courier added a unique touch to the TI13 content.
What’s Next for Circus Content at TI13?
With Valve banning in-game advertisements at TI13 matches, teams are using the circus theme to promote their brand through creative content. Despite the absence of the “Late Game” talk show this year, fans can look forward to potentially quirky replacements. Perhaps we’ll even see the hosts and talent team sporting clown costumes to liven up the TI13 experience!