Raptor PR, a leading tech PR agency in the video games industry, has announced the appointment of James Law as PR Director. Law, a standout professional in PR and communications, was recognized in the MCV/Develop 30 Under 30 list.
Established in 2021, Raptor PR has quickly become a key player in the B2B tech PR sector, focusing solely on serving the global gaming industry. With Law joining the team, the agency is expanding its offerings to include tailored B2C PR solutions for game development studios and publishers across mobile, PC, and console platforms.
Previously the PR manager at Heaven Media, specializing in gaming and technology, Law brings valuable experience to Raptor PR. He will play a crucial role in launching the agency’s new consumer gaming PR division and managing key B2B accounts.
Law’s portfolio includes collaborations with prominent brands like Nexon and indie favorites such as OutOfTheBit. He has also contributed to gaming publications like Eurogamer and PC Gamer and held the role of managing editor at Gfinity Esports.
Raptor PR’s Next Chapter
The move into consumer PR represents a significant milestone for Raptor PR, showcasing their courage, ambition, and commitment to reaching players beyond the gaming industry’s realm.
Law expressed his excitement about leading the agency’s consumer gaming division, stating, “I love the games industry and the people in it, and the Raptor team shares my passion for gaming and drive to enhance the industry.”
Raptor PR’s CEO and founder, Rana Rahman, emphasized the agency’s deep understanding of the gaming industry’s complexities, making it a natural progression to venture into consumer gaming PR. Rahman added, “We’re thrilled to have James onboard to shape the next chapter of Raptor PR.”
