LinkedIn is quietly testing a new service aimed at small and medium businesses called LinkedIn Premium Company Page. This subscription, priced at $99/month, offers AI-generated content, tools to increase follower counts, and other features to enhance company profiles.
As a Microsoft-owned platform, LinkedIn is diversifying its business model while focusing on improving overall user experience. It aims to provide a safer space for professionals and prosumers amidst changes in other social platforms and search engines.
Recently, LinkedIn introduced the Premium Company Page, which has received little attention. This new offering is part of a range of premium services available to organizations using the platform.
Premium Company Page subscriptions start at $99.99 per month and offer various benefits like improved visibility, credibility, and customer attraction. LinkedIn’s premium offerings extend to individuals and recruiters, showcasing different usage tiers and pricing.
With Premium services contributing significantly to LinkedIn’s revenue, the company continues to enhance user experience with features like AI-generated content, visitor tracking, call-to-action buttons, and testimonials display on Premium Company Pages.
AI integration, increased verification, and premium badges are additional elements of the Premium Company Page subscription, aligning with LinkedIn’s broader strategy of providing valuable tools for business growth.