Prepare yourself for the upcoming Pocket Gamer Connects x Game Connection America San Francisco event happening next week. Get ready to delve into the exciting 10-track conference schedule on March 18th and 19th, featuring over 70 expert speakers sharing the latest trends and innovations in the global games industry.
Immerse yourself in two days filled with cutting-edge talks, seminars, and panel discussions led by top industry authorities. From monetization and growth strategies to exploring web3, blockchain, and the metaverse, this event promises to deliver invaluable insights.
Don’t miss out on the chance to connect with some of the most influential companies, brands, and individuals in the gaming industry. Secure your tickets now and be part of this unparalleled learning experience.
In the lead-up to the event, we will provide detailed insights into each conference track and the talented individuals leading the sessions.
The Growth Track sponsored by AppTweak
Monday, March 18th
Mastering gameplay mechanics is crucial, but understanding user acquisition and retention techniques is equally important for the growth of your game. Gain essential insights into effective strategies for business growth, UI optimization, and continuous player feedback analysis.
Discover strategies for expanding into new markets, adapting to changing conditions, and building a loyal player base to ensure sustained growth and success.
14:10 Delivering Performance Advertizing Outcomes at Scale Beyond Traditional Media Platforms
- Bharat Sharma, COO at Veve
Explore how to achieve your performance marketing goals through new digital platforms beyond traditional media channels. Learn key strategies and industry-leading solutions to enhance your brand value.
14:30 ASA & CPP Playbook for Mobile Game
- Ian Pernia, Senior App Growth Consultant at AppTweak
Dive into how games leverage Apple Search Ads (ASA) and Custom Product Pages (CPP) for success, with real examples showcasing best practices.
14:50 Seizing the First-Party Data Opportunity in Mobile Games Advertising
- Fernando Pernica, Chief Customer Officer at Nefta
Learn about leveraging first-party data in mobile games advertising amidst privacy challenges and discover effective ways to personalize ads without compromising user privacy.
15:10 Building for Scale: How not to get Caught out at Global Launch
- Teemu Haila, CPO & Co-Founder at Metaplay
Gain insights from industry veteran Teemu Haila on preparing for life after a global game launch to ensure continued success and growth.
15:30 Accelerating Growth: Adapting Your User Acquisition Strategy to New Market Challenges
- Ian Pernia, Senior App Growth Consultant at AppTweak
- Jesse Lempiäinen, CEO & Co-Founder at Geeklab
- Bobbie Hollanders, Head of Sales & Account Management at Appier
- Nick Murray, F2P Design & Product Consultant at gamesconsulting.net
Explore how mobile game publishers navigate post-ATT challenges and new market rules to sustain growth. Learn from experts about effective UA channels, growth strategies, and player retention techniques.
Fringe events, parties and networking
Aside from the comprehensive conference content, we offer a range of fringe events, parties, and networking opportunities tailored for publishers, developers, investors, and indies. These events are designed to enhance your conference experience and create lasting connections.
In addition to live opportunities, all attendees have access to the event’s online meeting scheduler, MeetToMatch, connecting you with decision-makers from over 350 companies for efficient scheduling.
