Are you looking to showcase your brand in front of the gaming industry’s top leaders? Learn more about GamesBeat Summit sponsorship opportunities here.
Grin has unveiled its Activation Benchmarking tool, empowering brands to launch measurable and scalable influencer marketing programs.
Sacramento, California-based Grin has built a creator management platform. Today, it announced the launch of Activation Benchmarking, a data-driven tool that simplifies evaluating influencer marketing performance.
Activation Benchmarking, powered by billions of data points and Grin’s proprietary customer performance data, helps brands understand which areas of their influencer marketing program to prioritize by providing key performance metrics, custom recommendations, and progress against similar brands.
Activation Benchmarking arrives as more brands embrace influencer marketing, addressing uncertainties around reaching activation goals. In fact, 47% of social marketers consider measuring campaign effectiveness a top influencer marketing challenge.
GB Event
GamesBeat Summit Call for Speakers
We’re thrilled to open our call for speakers to our flagship event, GamesBeat Summit 2024 hosted in Los Angeles, where we will explore the theme of “Resilience and Adaption”.
Apply to speak here
