After months of Helldivers II holding the top spot on 2024’s best-seller list, EA Sports College Football 25 has stolen its throne, according to industry-tracking firm Circana. Not only has the game sold well enough to put it atop the July charts, but it’s also apparently responsible for an upturn in total video game sales for the month. Unlike in previous months, the numbers for every single category of game sales are up year-over-year.
“Video game content spending increased 10% in July compared to a year ago, as 29% growth in console content spending and an 8% increase in mobile was partially offset by a 6% drop in spending on PC, cloud and non-console VR content,” said Mat Piscatella, Circana’s executive producer for games reports. “EA Sports College Football 25 debuted as the best-selling game of 2024 year-to-date and was the primary driver of both content and hardware growth on console platforms.”
July 2024 Dollar Sales, Millions | Jul 2023 |
Jul 2024 |
Change |
Total Video Game Sales | $4,349 | $4,773 | 10% |
Video Game Content (Physical & Digital Full Game, DLC/MTX and Subscription consumer spending across Console, Cloud, Mobile*, Portable, PC and VR platforms) | $3,880 | $4,263 | 10% |
Video Game Hardware | $292 | $326 | 12% |
Video Game Accessories | $177 | $184 | 4% |
According to Circana’s past reports, July is the first month of 2024 so far to show growth in the hardware category. Piscatella added, with regards to hardware sales, “Growth in spending on PlayStation 5 (+25% vs YA) and Xbox Series (+48%) hardware was partially offset by a 44% drop in spending on Switch.” It should be noted that EA Sports College Football 25 is only available on PlayStation 5 and Xbox Series X|S.
Circana July 2024: Top 20 best-selling games in the U.S.
Rank | Last Month Rank |
Title | Publisher |
1 | NEW | EA Sports College Football 25 | Electronic Arts |
2 | NEW | EA Sports MVP Bundle | Electronic Arts |
^Digital sales on Nintendo and Xbox platforms not included
As noted, EA Sports College Football 25 is the best-selling title for the month, but it also holds the second place as well. The EA Sports MVP Bundle includes both EA Sports College Football 25 Deluxe Edition as well as Madden NFL 25 Deluxe Edition.
The game’s popularity was evident even at its launch, as EA said in a statement that 2.2 million unique players played the game during its early access period, available for Deluxe Edition players three days before launch. EA CEO Andrew Wilson praised the game’s performance in an analyst call, saying, “This is a monumental moment for EA Sports.”