Smaller companies are increasingly turning to AI technology to enhance their sales processes, despite lacking the resources or expertise to implement enterprise-level tools like OpenAI or Anthropic.
Darwin AI, a startup based in Brazil, is developing a conversational AI assistant tailored for small businesses in Latin America looking to leverage AI without a dedicated IT team. The assistant aims to engage with customers in a more natural way to drive revenue. If needed, it can seamlessly transition to human interaction for more complex scenarios or sales opportunities.
Founded by Lautaro Schiaffino and Ezequiel Sculli, who previously launched Sirena.app, a WhatsApp shared inbox tool for mid-market companies, the duo recognized the potential of simplifying complex technology for businesses lacking technical expertise.
With a focus on enhancing lead conversion rates in Latin America’s business-to-consumer market, Darwin AI’s system integrates with a company’s CRM tool to identify and prioritize sales leads for human intervention, utilizing AI to streamline the process.
The conversational AI market is expected to grow significantly, attracting startups like Rasa, Kore.ai, DXwand, and OpenDialog to address enterprise automation needs. Darwin AI is continuously refining its technology by incorporating user feedback and is close to deploying a self-learning AI feature for rapid deployment without requiring extensive IT support.
Since its launch in 2023, Darwin AI has facilitated thousands of conversations and acquired clients across multiple Latin American countries, with an impressive growth trajectory projected for the year. The company offers various pricing plans and has secured funding of $2.5 million from investors like Canary, H20 Capital Innovation, Dalus Capital, FJ Labs, and Latitude Capital to fuel its product development and market expansion.
