Lux Optics, the company behind the popular iOS pro photography app Halide, has launched a new version today featuring a unique new option called Process Zero. Unlike other photography apps that rely on AI for image processing, Halide’s Process Zero is based on a single exposure RAW file, skipping standard image processing. This new feature aims to provide photographers with a creative tool to capture a different style of images.
Halide uses 12-megapixel RAW DNG files for Process Zero pictures, offering a 10-25x speed advantage over Apple’s ProRAW capture. By incorporating natural sensor grain and slight color aberrations, this option allows photographers to recreate a classic digital camera look, though it may be less effective in low-light conditions.
Halide’s innovative approach with Process Zero allows users to experience photography without the typical image processing, creating a natural and unique aesthetic. This differs from other photography apps that aim to bring retro styles with various app features and limitations.
Lux Optics emphasizes the importance of giving photographers the freedom to choose their processing options, comparing it to selecting different lenses or film stocks. This creative freedom reflects the company’s commitment to innovation in photographic tools.
Additionally, Halide introduces a new feature called Image Lab, allowing users to adjust exposure and re-develop photos captured with the Process Zero setting. This feature enhances the editing capabilities of the app, providing more control over the final image.
The Halide 2.15 update with these new features will be available to current users, offering backward compatibility for iPhone X and iPhone SE users. The company is running a limited-time promotion, offering an annual subscription for $11.99 and a lifetime membership option for $59.99.
Earlier this year, Lux Optics also introduced a new app for videographers called Kino, featuring indicators for audio levels, recording format presets, focus peaking, and an RGB waveform.
