Apple’s highly anticipated annual event has arrived, unveiling the iPhone 16 lineup and a range of AI-related updates for iOS 18. The spotlight was on Apple Intelligence, much like at WWDC in June, with announcements covering new hardware like the iPhone 16, AirPods 4, and the Apple Watch Series 10. Broadcasting live from Cupertino, Apple’s “Glowtime” event started at 10 a.m. PT, with the full recording available for viewing.
The impact of Monday’s reveals on the adoption of the new iPhone 16 lineup remains to be determined, but one thing is clear: Apple is placing a significant emphasis on AI as a key part of its future sales strategy. Stay tuned for updates as reports emerge from demos and briefings post-event.
iPhone 16
Tim Cook mentioned that the iPhone 16 was purposefully designed for Apple Intelligence, with enhancements in design and color showcased at the event. Featuring a camera control on the side for easy access to camera functions and the latest A18 chip boasting a 30% performance boost over the previous model, the iPhone 16 pricing starts at $799 for the 128GB version. Learn more about the ongoing updates for iPhone 16 here.
For more details on the distinct features of the new iPhone 16 lineup, refer to this resource.
Apple Intelligence
Initially introduced at WWDC, Apple Intelligence is positioned as a private large language model that works discreetly to enhance existing apps and functionalities. From inbox scanning to notification summaries and Siri improvements, Apple showcased the power of Intelligence to personalize and streamline user experiences. With a beta launch in the U.S. this fall, Apple plans to expand the availability of Intelligence in multiple languages come 2025.
Visual search capabilities powered by Apple Intelligence aim to revolutionize the way users interact with their devices, offering innovative features like reverse image search and text recognition for seamless integration into daily tasks.
The question remains: Has Siri evolved to become truly useful with the advancements in Apple Intelligence?
iOS 18 launching September 16
iOS 18 is set to launch on September 16, introducing messaging and control center updates alongside the much-anticipated Apple Intelligence features. Eligible for all iPhones from iPhone XR and SE (second gen) onward, the update promises a comprehensive user experience enhancement. Check out the compatibility details for iOS 18 here.
Camera controls on the iPhone 16
The iPhone 16 lineup introduces a significant physical update with the camera control button, offering various functionalities like previewing, capturing photos, and adjusting settings. An innovative feature that enhances the overall user experience. Learn more about the camera control features here.