Humane, a company in the AI hardware industry, is facing challenges as two key employees have left to start their own startup. Similar to Humane’s own origin story, the founders of the new startup, Bethany Bongiorno and Imran Chaudhri, had previously worked at Apple before venturing out on their own.
The former Humane employees, Brooke Hartley Moy and Ken Kocienda, have launched Infactory, a fact-checking search engine that avoids the hardware sector. The project is still in its early stages, with the founders speaking openly about their plans, a departure from Humane’s secretive approach.
AI will play a significant role in Infactory, leveraging large language models for a more natural search experience. However, the founders emphasize that AI will not influence the search results directly, ensuring trustworthiness by pulling information from reliable sources.
Infactory’s subscription-based model targets enterprise clients like newsrooms and research facilities, focusing solely on data at launch. The service aims to provide accurate and reliable information sourced from trusted partners.
As Infactory prepares for its launch, the founders stress the importance of accuracy in sourcing information to build trust with users. They plan to prioritize seed funding over the next six to 18 months to support the company’s growth.
Despite leaving Humane amid its post-launch challenges, the founders of Infactory deny that their decision was influenced by the company’s struggles. They express admiration for startups taking risks in the industry and are excited to introduce new solutions in hardware and software.
Infactory’s launch is expected in the coming months, offering a unique approach to fact-checking and data retrieval.
