The MacBook’s large, multi-touch trackpad with haptic feedback capability set a new standard in the laptop industry. However, Sensel, a small but innovative company, emerged as a game-changer in the haptic touchpad space, challenging Apple’s dominance and modernizing the competition.
Founded in 2013 by former Amazon Lab 126 employees, Sensel aimed to revolutionize multi-touch interfaces by introducing their PressureGrid technology for more sensitive and subtle touchpads. Their breakthrough technology enhanced touchpad resolution and tracking accuracy while keeping costs low.
Sensel’s landmark product, the Morph, showcased their pressure-sensing technology and gained significant traction in the market. The company later expanded its reach to PC products, partnering with industry giants like Lenovo and Dell to integrate their haptic trackpad technology into premium laptops.
How Sensel’s technology outshines its rivals
Sensel’s haptic touchpads combine touch sensing, force sensing, and haptics seamlessly, delivering unparalleled performance and user experience. Unlike competitors who rely on multiple suppliers for different components, Sensel offers an all-in-one solution that enhances tactile feedback and responsiveness.
Apple, known for its in-house haptic touchpad technology, acknowledged Sensel’s unique approach, particularly in producing thinner and cost-effective trackpads with superior haptics output. Sensel’s DirectDrive technology boasts stronger haptics capabilities and customization options for OEM partners.
Cool concepts and an external haptic touchpad
Sensel’s cutting-edge haptic touchpad evaluation kit showcased the company’s commitment to innovation and customization in touchpad design. The kit, similar to Apple’s Magic Trackpad 2, offered users advanced customization features through the Click Composer software.
With ambitious concepts like RGB lighting, media controls, and automotive applications, Sensel’s forward-looking approach to haptic technology extends beyond traditional trackpads, hinting at the company’s broader vision for next-gen input methods.
My hopes are high
Sensel’s role in driving innovation in the Windows ecosystem highlights the importance of collaborative and forward-thinking companies in shaping the future of PC technology. With a focus on quality and partnership, Sensel’s impact on design experimentation and haptic touchpad evolution is evident in products like the XPS series from Dell.
As haptics continue to redefine user interaction with PCs, Sensel’s innovative solutions promise a more immersive and customizable computing experience for users worldwide.